According to industry data, more than one in 10 television programmes are now watched through an on-demand service rather than on a TV set. A record number of people now choose to save their programmes for viewing later rather than watching it live, with more than half now owning digital recorders. According to the Daily Mail, the increase in viewers using the web to watch TV has led to a boom in online advertising. Research from Thinkbox, ...Sunday, 24 February 2013
One in Ten Television Programmes Now Watched on Smartphones
According to industry data, more than one in 10 television programmes are now watched through an on-demand service rather than on a TV set. A record number of people now choose to save their programmes for viewing later rather than watching it live, with more than half now owning digital recorders. According to the Daily Mail, the increase in viewers using the web to watch TV has led to a boom in online advertising. Research from Thinkbox, ...
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