Young women place looks and counting calories above health, say US researchers. Maria Len-Rios, associate professor of strategic communication, Suzanne Burgoyne, professor of theater, and undergraduates from the University of Missouri (UM) studied how such women view their bodies and how they feel about ads aimed at women. "During our focus group conversations, we learned that young people don't think about nutrition when it comes to eating," Len-Rios said. ...Tuesday, 14 August 2012
For Young Women, Looks Matter More Than Health
Young women place looks and counting calories above health, say US researchers. Maria Len-Rios, associate professor of strategic communication, Suzanne Burgoyne, professor of theater, and undergraduates from the University of Missouri (UM) studied how such women view their bodies and how they feel about ads aimed at women. "During our focus group conversations, we learned that young people don't think about nutrition when it comes to eating," Len-Rios said. ...
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