Tuesday 12 May 2015

Starbucks' Big Opportunity: Fast Food You're Not Ashamed To Feed Your Kids

The generation that embraced organic food and specialty coffee are becoming parents. That means there’s a lot of kid’s meals waiting to be sold.

Starbucks

When Starbucks' new Mini Frappuccino — a shrunken 10-ounce version of the popular sweet, icy drink — launched on Monday, it seemed to some to be a clear attempt by the coffee chain to reach a new, smaller consumer: kids.


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