A drive to promote India's ancient therapies has been launched by the government as it seeks to cash in on the multi-billion dollar global market for holistic medicine. India claims to have natural remedies for everything from cancer to the common cold, but ministers say it has failed to capitalise on its traditions as the world has woken up to alternative medicine. Hindu nationalist Prime Minister Narendra Modi, a teetotal vegetarian who practices yoga ...Sunday 16 November 2014
India Sees Opportunities in Global Demand for Ancient Remedies
A drive to promote India's ancient therapies has been launched by the government as it seeks to cash in on the multi-billion dollar global market for holistic medicine. India claims to have natural remedies for everything from cancer to the common cold, but ministers say it has failed to capitalise on its traditions as the world has woken up to alternative medicine. Hindu nationalist Prime Minister Narendra Modi, a teetotal vegetarian who practices yoga ...
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